CCC projects and realizes constructions for residential use. Social accounts have the role of promoting works at a local level to increase the number of appointment visits and communicate the brand name at a national level to increase prestige.
The editorial strategy is based on the concept of family and security and is portrayed on social accounts through the use of editorial content such as:
• Photos of the apartments
• Photos of the workers
• 360 panoramic shots of the apartments
• Emotional content based on family values